Tuesday, 7 December 2010

Logo development


I think that a logo is perhaps the most important aspect for a company. It is the thing that the potential customer first reads about the magazine and can determine the look of the entire magazine.
I really wanted to work hard to make the logo effective and to do this I think that using embossing and contouring on photoshop makes a HUGE difference and looks much more professional. Here is a picture of the same font, the only difference is with one logo I have used embossing, contouring and drop shadow. This is part of the attention to detail that I plan to include in my magazines. 


In my final music mag I really want to make my own logo to make the final piece a completely original idea.
I have tried out a few examples of logos to see which design i think would be most attractive.
These are my first attempts at creating a logo, I wanted it to be bold, large and at the top of my page. I think using a very basic font with no effects makes it look quite amateur and using a generic font doesn't make the brand stand out to the potential buyer. 








Pictures for the school magazine

Here are the photos that I took for my school magazine. I wanted them to be within the college environment and somewhere that everyone would recognise. I also tried to incorporate a 'Christmas' element to my photos as I think that it shows a sense of progression in the magazine. The photos consist of a mixture of midpoint and full body shots. I hope to use a portrait mid point shot for my front cover as a full body shot doesn't look quite right on a cover and the other pics for my contents.